RIP McKinsey, BCG & Co.

You don’t need a $300k consultant anymore

You can now run a full competitive market analysis using ChatGPT, Claude, Gemini or Perplexity deep research features.

Here are the exact 3 mega-prompts I use to replicate McKinsey-style insights for free:

First let's see what McKinsey consultants actually do:

1. Analyze industry trends and competitive dynamics

2. Benchmark companies and products

3. Identify strategic risks and opportunities

4. Package it all in fancy slides and charge 6 figures

But guess what?

AI can now do 90% of that instantly.

Let me show you how:

We use these 3 mega prompts for different tasks:

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1/ The Consultant Framework

Prompt: 

"You are a world-class strategy consultant trained by McKinsey, BCG, and Bain. Act as if you were hired to provide a $300,000 strategic analysis for a client in the [INDUSTRY] sector.

Here is your mission:

1. Analyze the current state of the [INDUSTRY] market.

2. Identify key trends, emerging threats, and disruptive innovations.

3. Map out the top 3-5 competitors and benchmark their business models, strengths, weaknesses, pricing, distribution, and brand positioning.

4. Use frameworks like SWOT, Porter’s Five Forces, and strategic value chain analysis to assess risks and opportunities. 

5. Provide a one-page strategic brief with actionable insights and recommendations for a hypothetical company entering or growing in this space.

Output everything in concise bullet points or tables. Make it structured and ready to paste into slides. Think like a McKinsey partner preparing for a C-suite meeting.

Industry: [INSERT INDUSTRY OR MARKET HERE]"

2/ The Competitive Deep Dive

Prompt: 

"Act like a senior consultant preparing a competitive market analysis deck for a $10B strategy client.

Your task: 

- Analyze the overall landscape of the [INDUSTRY] industry.

- Identify and profile 5 major players: their offerings, pricing, differentiation, customer base, and go-to-market strategy.

- Use comparison matrices to highlight competitive positioning.

- Reveal where gaps or white space exist in the market. 

- Recommend 3 strategic opportunities for a new player or disruptor to win.

Your output should mimic a consulting slide: an executive summary, key insights, and structured frameworks (charts, 2x2s, tables) — all in text. 

Industry: [INSERT MARKET NAME OR NICHE]"

3/ CEO Strategy Whisperer

Prompt: "You are a strategic advisor to a startup founder who wants to outsmart McKinsey-level consultants.

Here’s your assignment:

- Conduct a deep-dive market analysis on [INDUSTRY/SECTOR]. 

- Summarize top industry trends and inflection points in the last 12 months. 

- Analyze 3-5 leading competitors using SWOT + pricing + positioning + customer targeting. 

- Identify hidden risks (economic, regulatory, technological) in this market. 

- Surface opportunities and recommend 3 clear go-to-market plays. 

- Present this like a slide deck: bolded titles, bullet summaries, clear insights

Write in the voice of a calm, hyper-logical expert who charges $5,000/hr.

Start with a summary box. Then show insights grouped by slide title (like: “Slide 1: Market Overview”, “Slide 2: Key Trends”, etc.) 

Market focus: [INSERT HERE]"

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